However, evidence suggests there is potential for domestic tourism within african countries. In the case of south africa domestic tourism represents a significant element of the countrys tourism economy. This was a qualitative study where purposive sampling was used. Travel trade partners valuable tools and information to help you succeed in selling south africa as a worldclass tourist destination. This survey provides data on domestic tourism activity during the period january to december 2014. Pdf the significance of domestic tourism in durban, south. Domestic tourism is the cornerstone of economic development processes in most cities anddurban is no exception since it is the centre of attraction in the province of kwazulunatal.
Rogerson and zoleka lisa introduction domestic tourism has been a largely. Extending the benefits of domestic tourism in south africa. Aug 20, 2017 for domestic tourism, it was severely hampered. Sas domestic tourism survey dts south african market. The objectives are to provide i an analysis of the growth, contemporary spatial patterns and restructuring of domestic tourism in south africa. South african tourism board used interchangeably with accounting authority and board statutory body appointed by the minister in terms of the tourism act act no.
As tourism increases, the need for more workers in the hospitality industry. The potential impact of domestic tourism on rwandas tourism economy joan mazimhaka a research report submitted to the graduate school of humanities, university of the witwatersrand, johannesburg, in partial fulfilment of the requirements for the degree of master of arts by coursework in tourism. University of pretoriathe state of domestic tourism in south africa. With the domestic market as a virtually untapped resource in namibia, the potential for development is considerable. For the domestic tourism survey 2010 statistics south africa used a sample design developed by their methodology and evaluation division. The objectives are to provide i an analysis of the. Study on tourism in overseas market of south africa. Domestic tourism numbers down as broke south africans avoid. For a considerable time, statistics south africa stats sa has provided data on international tourism, based on secondary data obtained from.
Pdf pricing and domestic tourism performance in zimbabwe. The results of the statistics south africa domestic travel survey for 2016 showed that while total expenditure on domestic. Sas domestic tourism is worth r63 billion stats sa. Tourism is one of the key industries driving the current change and tourism could be a transformative tool within this takeoff. The significance of domestic tourism in durban, south africa liako j. Makhaola university of kwazulunatal south africa cecile n.
The main aim of the conference was to identify innovative and creative strategies for the development, promotion and marketing of culturebased tourism in africa in the new millennium. The national tourism sector strategy provides a blueprint for the sector. Rogerson and tintswalo mthombeni university of johannesburg, south africa abstract slum tourism is a growing topic in international tourism scholarship. The ntss provides inter alia for the development of a domestic tourism growth strategy, focusing on domestic tourisms contribution to a sustainable tourism economy. Research has shown that domestic tourism tends to play a major role in the sustainability of most successful tourism destinations.
Collection of domestic tourism statistics for the state of goa. The ntss provides inter alia for the development of a domestic tourism growth strategy, focusing on domestic tourism s contribution to a sustainable tourism economy. South africa is an uppermiddleincome economy by the world bank one of only four such countries in africa alongside botswana, gabon and mauritius. We are grateful to shri vinod zutshi, ias, secretary tourism, and shri udai pratap singh ias. South african tourism the destinationmarketing organisation of the south african tourism board. In south africa for example, 60% of the total frequentation to national parks is by residents while 20% come from other african countries. World bank concludes that ssa could be on the cusp of an economic takeoff, much like china was 30 years ago, and india was 20 years ago. However, studies have been conducted in townships such as soweto. Compared to 2017, the number of day and overnight trips declined for both quarters 1 and 2. South african tourism continues to make great strides in marketing destination south africa to the world, building on the gains of the 2010 world cup and expanding its reach in the new target markets.
An executive summary of the annual performance plan and strategic plan of sa tourism was presented. Presently, insufficient information about domestic tourism hinders the market from progressing and organizations from improving domestic. Described as the new gold, it is a sector that is thriving, and that has tremendous potential for further growth and for the creation of muchneeded jobs. Domestic tourism survey 2017 statistics south africa. The sector contributes about 9% to the countrys gross. It is here estimated that the continent accounts for some 50 million domestic trips in 2005.
South africa s tourism sector experienced a mixed fortunes in the first quarter as international tourist arrivals grew by 6. Tourism south africa yearbook 201516 405 tourism south africa yearbook 201516 406 tourism remains a key driver of south africa s national economy and contributes to job creation. Rogerson and visser 2007 and faulkner, laws, and moscardo 2003 reiterate that tourism in most of africa is predominated by vfr. Domestic and international tourism in a globalized world. The potential impact of domestic tourism on rwandas tourism. Improve your business outcomes in africa s top meetings and events destination. Before you plan your next family holiday, you may want to have a look at the latest domestic tourism survey released by statistics south africa recently. Broadly speaking, there are four major types of tourism namely. Indepth semistructured interviews were conducted with 15 durban tourism employees in the marketing, tourism services and research departments, and the data were analysed using thematic analysis. This paper examines promotion of domestic tourism in kenyas developing tourism economy and argues that positive benefits can be obtained through more aggressive promotion of domestic tourism in.
It is now one of the largest contributors to gross domestic product gdp, and offers significant employment and enterprise development opportunities. The economy of south africa is the second largest in africa, after nigeria. South african domestic tourism is affected by overall economic conditions in the country. South africa also observed that vfr visitors were 66% of the total domestic tourism visits in 20 south african tourism, 2009. Domestic tourism numbers down as broke south africans avoid travel.
Indeed, senior officials in south african tourism note that alongside domestic tourism, visitors from africa represent the backbone of south africas. Using a detailed local level data base on tourism flows this paper provides fresh insight into the character and changing geography of domestic tourism in south africa. Learn more about south african tourism discover the organisation proudly working to welcome all travellers to south africa. The importance of a domestic tourism growth strategy dtgs for south africa the four strategic objectives of the dtgs the activities and actions needed to meet the strategic objectives the slogan of the domestic marketing campaign what is meant by domestic. In addition to this, the following source documents were consulted. The tourism grading council of south africa operates as a business unit of sat, and is the only recognised and globally credible quality assurance body for tourism products in south africa. Number of tourists in south africa 20122023 statista. This sample frame can be used as a generalpurpose household survey frame for all household surveys, irrespective of the sample size requirement of the survey. The definitions used below are sourced from stats sa, concepts and definitions for statistics south africa 2007 and sa tourism, tourism definitions used in. The domestic economy south african domestic tourism is affected by overall economic conditions in the country.
The state of domestic tourism in south africa, challenges and. Different types of tourism can be recognized depending on length of stay, mode of transport used, distance travelled, purpose of trip and price paid by tourists. Ask anyone who worked in the airlines during the apartheid, and they will say its rare to see nonwhite south africans on plane. Pdf restructuring the geography of domestic tourism in south africa. The potential impact of domestic tourism on rwandas tourism economy joan mazimhaka a research report submitted to the graduate school of humanities, university of the witwatersrand, johannesburg, in partial fulfilment of the requirements for the degree of master of arts by coursework in tourism studies march 2006. In 2018, the number of tourists in south africa amounted to 16. It is believed that for tourism industry to become successful, domestic, and international tourism should complement each other. The main aim of the study was to examine the significance of domestic tourism in durban. Leisure tourism involving visits to national parks and areas of scenic beauty has been examined also in saudi arabia paul and rimmawi, 1992, bogari et al.
The state of domestic tourism in south africa, challenges. The research was conducted to inform the south african governments new domestic tourism growth strategy, all africa. In the national parks of mauritius and nigeria, 40% and 80% of the visitors are. The tourism of resident visitors within the economic territory of the country of reference statssa. As a regional manufacturing hub, it is the most industrialized and diversified economy on the continent. This survey is run and published by statistics south africa stats sa and looks to provide detailed insights into domestic tourism behaviour of south african residents. Differences between quarters for the two years can partly be ascribed to differences in the start of the school year, as well as the dates of the easter holidays. Tourism has an important role to play in placing the south african economy on a sustainable inclusive growth trajectory. The western cape is south africas most developed tourism region. The total tourism revenue foreign and domestic direct spend was an estimated r108.
Final report on study of tourism in the overseas markets of south africa 2 acknowledgement we are thankful to the ministry of tourism, government of india for assigning the study on tourism in overseas markets of south africa. In todays blog we take a look at south africa s domestic tourism survey dts for 2015. In africa domestic travel will be more restricted due to low income levels, with the exception of a few countries like south africa. What are the negative and positive effects of tourism in. Main purpose of most recent overnight trips by main mode of transport used.
Changing domestic tourism in south africa christian m. Positive effects of tourism in south africa includes bringing needed money into the economy, and creating more jobs. Sat2qtmp01 south african tourism page 1 of 54 revision 3 general tender conditions and tender request for proposals tender no sat 14819 request for proposals from reputable and suitably qualified research houses to submit proposals to conduct a domestic and departure tourism survey for the south african tourism. South african tourism sa tourism briefed the committee on its domestic tourism marketing strategy. Our further mission to get more south africans to travel in their own country is gaining traction, although more still needs to be done. The domestic economy is under strain, and the situation is projected to persist for the near term, as south africa moves out of the negative effects of a severe drought, the aftermath of the global financial crisis, issues with the. Domestic tourism numbers down as broke south africans.
But domestic tourism in many developing countries is nearly nonexistent, with local residents mainly visiting friends. Domestic travelers spend the countrys currency and thereby redistribute wealth into a new area. Johannesburg tourism data released yesterday by statistics south africa stats sa showed that total expenditure on domestic overnight trips increased from r62 billion in 2015 to r63bn last year. Kwazulunatal remains the most desirable destination for many south africans, says a research report by the department of environmental affairs and tourism. A qualitative study was underaken, in which purposive sampling was used. The potential impact of domestic tourism on rwandas. The domestic tourism survey dts is aimed at addressing this need by collecting data on the travel behaviour and expenditure of south african residents travelling within and outside the borders of south africa. The mandate of these two shows is to create a platform for the african countries at large to engage with buyers of high quality in creating leads and converting leads into business. Pricing and domestic tourism performance in zimbabwe. Township resident mobilities in south africa christian m.
The quantity of research on domestic tourism for destinations in africa is significantly lower than that on. This survey provides data on domestic tourism activity during the. South african tourism is responsible for executing the two of the biggest trade show in south africa the africa s travel indaba ati and meetings africa ma. South african tourism the destination marketing organisation of the south african tourism board. In this paper the growth and significance of regional tourism for the tourism economy of postapartheid south africa is highlighted.
According to the survey, the total number of day trips decreased by 5 million while overnight trips decreased by about 3 million. Domestic tourism tourism inside the country is a wonderful boost to local economies. How was the tourism in south africa during apartheid. Tourism south africa yearbook 201516 405 tourism south africa yearbook 201516 406 tourism remains a key driver of south africas national economy and contributes to job creation. The official national marketing agency of the south african government, with the goal of promoting tourism in south africa both locally and globally is known as south african tourism. Everything you need to know to travel to south africa gl. Domestic tourism growth strategy 2012 2020 department of. Strategies for the new millennium in mombasa, kenya, december 2000. Vfr to domestic tourism observed is consistent with regional trends. The significance of domestic tourism in durban, south africa.
Within the developing world context, south africa provides a useful case study in terms of the national governments growing policy awakening to the importance of regional tourism as a force for the further. Restructuring the geography of domestic tourism in south africa. In terms of the tourism act of 1993, the sat is mandated to. Aug 09, 2019 in 2018, the number of tourists in south africa amounted to 16. To date, there are 45 south african beaches that have been awarded blue flag status, and several. While the survey shows a decline in the total number of day trips and overnight trips taken within south africa since 20, it also reveals how economic stagnation and read more.
Tourism in south africa provides for the promotion of domestic and international tourism. The survey shows a drop in the total number of day trips and overnight trips taken within south africa since 20. South africa offers both domestic and international tourists a wide variety of options, among others the picturesque natural landscape and game reserves, diverse. Tourism performance 2018 quarter 2 south africas tourism sector experienced a depressed second quarter as international tourist arrivals declined by 1. The tourism industry is a major contributor to the south african economy and employment of citizens.
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